The SMS and email wallets are the primary products we have identified to give our NFT initiatives a foothold for user growth and engagement. The SMS wallet will be the more consumer facing product for fast onboarding and fiat buys, while the email wallet will be more creator facing, allowing more robust NFT tooling and relevant notifications in relation to their sales activity.
dj3n Product Requirement Document
An end-to-end fan to creator digital relationship solution.
- Owner:@Demetre @Adrian Robison
- Design: @Daine Gostas @Danny Carranza
- Development: @Edward Atter @Victa Phu @Bruce Darcy @Francisco Egloff
- Research/Documentation: @Timothy Posvar
Background and Strategic Fit
The next wave in crypto of user adoption will flow through through NFTs. The question has always been how? 12-word wallet creations and manipulated PFP NFT markets have kept the masses out thus far. The winners will onboard the average consumer in such a way they won’t realize they’re using crypto. Fiat buys of NFTs have been the first hint in the effort to conceal the onboarding process to crypto. Seed-free wallet creations are becoming available; however, they’ve remained standalone tools yet to be paired with a sticky NFT destination.
dj3n combines essential NFT primitives in one platform to onboard the next wave of creators and fans. These primitives include an NFT minter, 30-second SMS wallet creation and fiat-buy integration all in one user flow. This flow ends at the centerpiece dj3n gallery, which blurs the line between fan and creator. Creators can collect their fans via airdrops and access passes, which funnel fans into the dj3n platform. Fans can mint collectibles and enable fiat-buys from the dj3n platform themselves, transforming them into creators. These primitives create a large top funnel with a very sticky bottom. dj3n sets the stage for flywheel web3 adoption in every industry that has idols and admirers.
Current P0 flow
- Create NFT (lazy mint) - “upload picture”
- User passed to Aarons SMS site
- Create SMS wallet
- Download encrypted key file
- Aaron will pass along info (wallet ID and SMS #) when User comes back to dj3n
- Creator sees image in gallery. (To progress to next step, user clicks on Collectible)
- Authenticate Stripe
- Send 2 ONE for gas from centralized wallet to users SMS wallet
- Approvals for permissions to mint, list and sell (actual mint and escrow the NFT) with SMS wallet
Creator V1.1 Experience:
Fan V1.1 Experience:
- NFT revenue share (distrokid)
- Gated access discussions with various creators (what are they gating), leveraging feature @Brian FelsenGasless signin with SMS wallet
Out of scope
- Audio NFTs
- Robust audio steaming
Customer Research and Resources
The web3 disruption: Corporations want a piece of the action | Silicon Valley Bank
In 1999, tech designer Darcy DiNucci wrote an article for Print Magazine describing a new era of the internet. She described the future internet as a "transport mechanism" built into all sorts of devices - from household appliances to cell phones - creating a more connected world.
“The reality is that in web 2.0 there were a lot of challenges with how creator incentives worked,” Sim Blaustein, a partner at Bertelsmann’s investment arm, BDMI, said in a recent interview with Silicon Valley Bank. “Web3 is seeing blockchain and other technologies right those wrongs.”
Multicoin Capital Launches $430M Venture Fund III to Invest in Web3 Projects - NFTgators
Web3 venture capital firm Multicoin Capital has announced a $430 million fund III to invest in creator monetisation projects including Defi and non-fungible tokens (NFTs).
Commenting on the new fund, Kyle Samani, managing partner at Multicoin said : “creators see crypto as a better, more direct way to engage fans and monetize in a user-aligned way. The culmination of these forces make areas like creator monetization, DAO tooling, and new crypto-enabled IP models very attractive.”
The New Creator Economy: A Guide to Web3 Creator Platforms
The goal of this creator economy report is to provide founders and VCs in the space with a general framework and insights for discussing the topic. We look forward to hearing your thoughts on what you found interesting, what you think we missed, or any other viewpoints on this new Web3 consumer economy.
Harry Stebbings, Founder of The Twenty Minute VC and 20VC fund , says, "Seeing more value captured by users, both individually and collectively, is one of the most exciting aspects of Web3. It removes intermediaries from traditional Web2 aggregators and gatekeepers, which is key for the democratization of income creation in the digital world."
The Overlooked Levels of the Creator Economy
It seems like everyone today is a creator - whether artist, developer, or other individuals following their craft - yet the creator economy still has room to grow. Despite being a multibillion-dollar market fueled by over people, this movement is much deeper than its monetization platforms, and bigger than the small percentage of people who are able to make a living off their creative work.
“There are unspoken, often overlooked levels to this new economy; the playing field for creators remains uneven and replicable success stories are still far between.”
Building a Record Label on the Blockchain
Blockchain technology and Web3 are on their way to transform everything - particularly the world of art and music. Right now, the music industry is very much centralized, with Web2 streaming platforms (despite being extremely popular) often not getting the best deal for artists. Blockchain solutions are working to solve this.
“Brainchild of hip hop musician, producer, and Web3 proponent, Vandal, DAOrecords is using blockchain to give artists their fair share through NFTs, automated royalty-splitting, and live events in metaverse venues.”
Web3, NFTs, the metaverse and the future of the music industry
The headlines are hard to miss: Snoop Dogg is turning the legendary Death Row Records into an NFT label, El Salvador is building a crypto city powered by a volcano, Universal Music Group signed a collection of Bored Ape Yacht Club characters as a musical supergroup, and even Matt Damon is minting TV slots telling average joes to bottle up their courage and buy bitcoin.
“Compared to the ever-shrinking income that most artists make from streaming royalties, NFTs may well be a once-in-a-generation opportunity to profit from the craft of songwriting.”
Adapt Aaron’s SMS wallet for complimentary functionality with dj3n.
- Owner: @Demetre
- Design: @Daine Gostas
- Development: @Semar Martins @Artem Kolodko
Background and Strategic Fit
Harmony needs a user friendly web3 wallet. This wallet will allow new users to onboard easily into the ecosystem and compliment the functionality of dj3n, Harmony’s creator-fan digital relationship solution.
Many users will be averse to entering a phone number (SMS wallet) so email functionality will help capture more new users.
- NEAR Mainnet launch was April 2020, as of December 2021 statistics for the NEAR Wallet note over 1.7 million unique wallet addresses, data from dApp radar suggest that dApps on the NEAR blockchain only see a few thousand monthly users. -https://medium.com/general_knowledge/near-protocol-where-is-near-going-deep-dive-7796334e6f1e
- New Crypto users want a fast and seamless onboarding process for wallet. This can be accomplish with an email recovery instead of seed phrase recovery.
Successful login to dj3n profile page/gallery with email.
- dj3n compliments
- direct staking from wallet
- Aaron’s adapted 2-step authentication from SMS wallet
Out of scope
- “Explore functionality”
- “Swap functionality”
|Feature||Developer||Priority||Status||User Story||Reference||Notes||Related to Tasks (Email PRD for NFT Creators)|
Wallet creation via email
As a user, I want to create a wallet using email rapidly
As a creator, I want to see which of my NFTs have been minted/are available for Fiat Buy
Buy ONE with fiat
As a fan, I want to purchase the creator’s NFT using my credit/debit card
As a creator, I want to be able to send NFTs from one collection to another collection
MetaMask login (Ledger capability)
As a creator/fan, I want to be able to access the interface with a more secure wallet.
Automatic RPC adding
As a User I want to be able to one-click (connect wallet) and the Harmony mainnet be added for me (RPC url, Chain ID, token ID, etc.)