2022Q3 (double down in bear market)
2022Q4 (end of typical crypto cycle)
2023H1 (end of typical macro cycle)
2023H2 and beyond
To bootstrap aggressively while sustaining long-term growth, how early should we spend all of our funds?
Immediate future should be on defining our focus and planning how we will be communicating that to the masses. After that, we should market our focus and upcoming technology/partnerships/acquisitions/etc. to build hype and awareness, then continue going all in on our execution and further marketing efforts in 2023.