Social Media ($10M annual for engaging 1M)
Hackathons ($5M for 10K)
Own Events ($4M for 10K)
Scholars ($5M for 5K)
Sponsorship ($1M for 50K)
To reach the next million users, how to split among the distribution channels?
first of all, all the categories listed in the chart don’t cover all (different) types of users possible for a blockchain project; while we’re building our ecosystem hackathons and scholarships are the best to obtain talents - strong yes; events - too many efforts on own events comparing with sponsorships or even just simple attending for the majority of events by cores, fellows, contributors (depending on the event size it could be 1-10 representatives) - more likely to say strong yes to sponsorships vs many own events; social media - users will come if they know how the harmony ecosystem (products) is capable to close their personal needs - we need more exposure not only explaining what we’re doing, like oneweekly, but we must have a great flow of information showcasing simple human needs closed by using harmony products (i ask how i can earn - social media tell me how to earn a basic income through voices of the trusted ppl); let’s say we can have a $1m campaign for earning a decentralised basic income w/ harmony, publicly invest/stake/lock in pools and show real results; this can be done by someone from the team, to avoid leaking of this $1m