Social Media ($10M annual for engaging 1M)
Hackathons ($5M for 10K)
Own Events ($4M for 10K)
Scholars ($5M for 5K)
Sponsorship ($1M for 50K)
To reach the next million users, how to split among the distribution channels?
Hackathons: best case we fund the next Vitaliks of the world. Scholars: same, we are funding talents people who can build hugely scalable projects. Own events: takes too much team bandwidth and we should maybe do ONE a year. Sponsorships: more like we should give some seed funding for others to engage and curate events for us - potentially we create a system where we only fund 50% and make sure the organizers are capable to raising the other 50% and not be entirely dependent on us.