Updated Launch Plan

Domains

Successful Launch Metrics

North Star (March 31)

$100k in Sales (USD)

Signposts

Week (Feb 13-17)
Week (Feb 20-24)
$$ from Sales
0
# of Sales
0
On-Chain Tx Vol.
263k
Conversion Rate
0%

User Guide (Theo, Alaina)

Web 2 (from no wallet → domain purchase) [3/4]

Web 3 (metamask → domain purchase) [0/1]

  • Metamask to Collectible Domain

Documentation (Theo)

Press Release

Sell .country, .1, .1.country to web2 + web3 users

Explain ENS and Unstoppable, why is Harmony’s .country the better option

Advantages of .country, .1, .1.country

Multichain Name Service web3 advantage with (.eth.country, .bit.country, .x.country, etc.)

Terms & Conditions

Privacy Policy

Product Disclaimer

Payment Terms

Product Positioning

Blog

Social Post

V1 Product (Features) (Abhinav)

V1 Product (Sales) (Theo + Abhinav)

Price Model

$$ per domain ✅

length of registration ✅

(3-months)

Analytics (Julia)

source page

duration of visit

links clicked (how they left)

conversion

UI/UX (Theo + Alaina + Abhinav)

.country logo ✅

same style/coloring as .1 logo

.country register page

.country/home

.country/new